Custom Looker Studio dashboards that pull together your Shopify sales, ad spend, email marketing, and traffic data so you can make decisions faster.
Get Your DashboardGross sales, returns, fulfillment rates, AOV, and conversion rates. See exactly where your money is coming from.
Ad spend, ROAS, cost per click, and revenue by channel. Know which campaigns are actually driving sales.
Sessions, new users, bounce rate, pages per session, and traffic sources broken down by channel and device.
Campaign performance, automation flows, subscriber growth, open rates, click rates, and email-driven revenue.
Impressions, clicks, conversions, ROAS, and campaign breakdowns for Google Ads and Meta/Facebook Ads.
Sales by category, brand, and vendor. See which products are moving and which ones need attention.
We connect to your Shopify, Google Analytics, ad platforms, and email tools. Takes about 15 minutes.
Your custom Looker Studio report is built with all your KPIs, benchmarks, and the metrics that matter to your business.
Your dashboard updates daily. No manual exports, no spreadsheets, no waiting. Just open it and see where you stand.
Get a KPI summary every Monday morning so you start the week knowing exactly how your business is performing.
Every dashboard is built custom, but here's what a typical 11-page report covers.
Monthly traffic, conversion rate, AOV, gross sales, discount rate, return rate, media spend, and ROAS at a glance.
YTD tables comparing revenue vs. plan, traffic vs. plan, spend vs. plan, and key metrics by calendar month and retail week.
Sessions, new users, pages per session, avg session duration, and bounce rate broken down by source and device.
Revenue by source, device type, and coupon code usage. See what's driving actual purchases.
Gross sales, returned revenue, fulfillment rate, return rate, and available units with YTD trends.
Sales by product category, brand, and vendor so you know what's moving.
Total customers, email subscribers, and social media followers tracked over time.
Subscribers, sends, open rate, click rate, campaign performance, and email-driven site traffic.
Flow performance including recipients, unique opens, open rate, click rate by automation.
Cost, impressions, clicks, CPC, conversions, revenue, ROAS, campaign performance, and geographic breakdown.
Meta/Facebook cost, impressions, link clicks, CPC, conversions, conversion value, and ROAS.
With over 10 years in eCommerce analytics and digital marketing, Jessica has built reporting systems for brands generating millions in online revenue. She doesn't just pull numbers — she translates data into decisions.
From enterprise brands to growing DTC startups, Jessica has designed dashboards that executives and boards rely on to understand performance at a glance. Her KPI trees and reporting frameworks have been adopted across organizations as the standard for measuring what matters.
Always on the cutting edge of new analytics processes and tools, Jessica stays ahead of platform changes so your reporting never falls behind. When Google, Meta, or Shopify changes their APIs or attribution models — she's already adapted your dashboard.
Tell us about your business and we'll put together a custom analytics dashboard tailored to the metrics that matter most to you.